India–Saudi Diamond & Jewellery BSM Makes Its Riyadh Debut

The inaugural Diamond & Jewellery BSM opened in Riyadh, uniting 10 Indian exhibitors with leading Saudi retailers and creating a strategic gateway for Indian brands into the Kingdom’s luxury market.
India–Saudi Diamond & Jewellery BSM Makes Its Riyadh Debut
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The first-ever Diamond & Jewellery Buyer-Seller Meet (BSM) in Riyadh officially commenced. The event began with a formal ribbon-cutting ceremony by the following Distinguished Guests:

•H.E. Dr. Suhel Ajaz Khan, Ambassador of India - Kingdom of Saudi Arabia

•HRH. Ms. Tarfa Al Saud (ZATCA - Zakat, Tax and Customs Authority)

•Ms. Haya Al-Sunaidi (MISA - Ministry of Investment)

•Mr. Atif (GAFT - Representative, KSA Embassy, New Delhi)

Show Highlights:

In the first Diamond & Jewellery Buyer Seller Meet 2026, there were 10 Indian exhibitors with Prominent retailers from across Saudi Arabia, with high visitors from local Riyadh-based buyers.

•Local Interest: Registration from prominent Saudi retailers, particularly from Riyadh, where there is a strong local demand for diamond jewellery.

•Strategic Value: As the first BSM of its kind in the capital, it provides a direct platform for Indian exporters to enter the Saudi luxury market.

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