Prada’s latest fine jewellery chapter, Couleur Vivante, marks a confident shift toward colour-led storytelling. Co-designed by Miuccia Prada and Raf Simons, the collection places vivid gemstones at the forefront, using form and restraint to let materiality do the talking.
The house first entered fine jewellery in 2022 with Eternal Gold, a statement rooted in bold silhouettes and recycled gold. That foundation evolved to include lab-grown diamonds, but Couleur Vivante moves the focus decisively toward chromatic intensity. Aquamarine, morganite, peridot, and amethyst appear in saturated hues, arranged in compositions that feel both architectural and light.
At the centre of the collection is the newly introduced Prada Cut, a proprietary gemstone architecture developed specifically for the brand. Sharp yet balanced, the cut reinforces Prada’s enduring triangular language while creating a distinctive optical presence. The stones are set with minimal metal, often linked by baguette-cut diamonds, allowing scale and colour to command attention.
Sourcing played a defining role in shaping the collection. Large, high-clarity roughs were selected and cut over an extended period to meet Prada’s exact specifications. The result is jewellery that feels intentional rather than ornamental, with each piece carrying a sense of considered restraint.
The triangular motif appears across the range in varying degrees of emphasis. In statement rings, it anchors dramatic stone pairings, while in bracelets and necklaces it is softened into hybrid forms that merge rounded cabochon tops with faceted, geometric bases. This balance between clarity and subtlety gives the collection its quiet confidence.
With Couleur Vivante, Prada continues to treat fine jewellery as a design discipline rather than an extension of fashion. Colour becomes structure, geometry becomes signature, and the triangle remains an idea refined rather than repeated.