Bvlgari, the Roman High Jeweller, is set to debut Serpenti Infinito in Mumbai, India, marking the third edition of the exhibition that began in Shanghai and Seoul to continue its celebration of the Year of the Snake. The exhibition will be held at Art House, Nita Mukesh Ambani Cultural Centre, BKC, Mumbai, from October 1st to 17th, 2025. Exploring the creative influence and cultural significance of Bvlgari’s most iconic symbol—the Serpenti—this immersive experience will feature the works of renowned Indian and international artists.
Since 1948, Serpenti has become a universal symbol transcending space, time and culture. Its metamorphic nature offers endless inspiration for creative production, making it a symbol in perpetual conversation with cultural and artistic worlds.
Curated by Nature Morte, one of India’s leading galleries founded by Peter Nagy and Aparajita Jain, the exhibition has been envisioned by Artistic Director Sean Anderson. Serpenti Infinito will present the symbology of the serpent as a dialogue between mythology, craft, culture and technology. Structured around a three-part narrative that stretches from the historic and contemporary to the transformative, it will provide visitors with interpretations of the serpent’s significance across diverse artistic forms and practices.
Alongside artworks in various mediums, the exhibition features a curation from Bvlgari’s Serpenti Heritage collection, High Jewellery creations, timepieces and masterworks from the archives—showcasing the Maison’s unparalleled craftsmanship and iconic designs. Building on the ways artists have long embraced the snake—or Nāga—as a figure of immense power and infinite truths, the exhibition unites a range of historic and contemporary jewelry with artworks to highlight Bvlgari’s enduring role as a catalyst for a cross-cultural and human exchange in the world today. This convergence will offer a powerful platform to explore shared legacies across ancient civilizations and decode the Serpenti from design signature to universal iconography.
“India has always been a profound source of inspiration for Bvlgari, thanks to its rich history, exceptional craftsmanship, and deep cultural heritage,” says Jean-Christophe Babin, CEO of Bvlgari. “The decision to bring Serpenti Infinito to Mumbai is more than just a launch, it’s a meaningful celebration of the dialogue between our timeless Roman roots and India’s vibrant artistic traditions. This journey not only reinforces Serpenti as an emblematic symbol of Bvlgari’s identity but also elevates it as a universal icon of continuous reinvention, creativity, and enduring elegance.
“Organizing Serpenti Infinito in India has been an extraordinary opportunity to bring together diverse artistic voices in dialogue with one of the most enduring symbols in global design history,” says Aparajita Jain, Co-Director of Nature Morte. “The exhibition presents a rich tapestry of perspectives: traditional and contemporary, Indian and international, that together honor the spirit of Bvlgari’s Serpenti Collection while reimagining it for a new context.”