With this move, BOJ content will now be accessible to VDB’s extensive international user base, positioning the publication directly in front of key players across the global trade ecosystem.
This step not only enhances BOJ’s visibility but also reinforces its commitment to being a knowledge hub for the jewellery trade. “Our vision has always been to make BOJ the go-to platform for the industry,” said Gunjan Jain, Founder & Editor of Business of Jewellery. “With VDB, we now have the opportunity to carry India’s jewellery narrative onto a global stage and foster stronger dialogues between markets.”
By going live on a platform trusted by thousands of businesses worldwide, BOJ strengthens its role as a publication that captures both the pulse of Indian jewellery markets and the evolving dynamics of international trade.